New York Times, 13 July 2010, Kim Andrew Elliott: "The new Broadcasting Board of Governors has a chance to change this. It should propose to Congress and the Obama administration a merger of the separate broadcasting entities into one corporation under the board’s supervision, similar to the BBC World Service. This would eliminate the duplication and reduce overhead, compensating for [an administration-proposed] 5 percent budget cut and then some. It would also free up money to invest in television, an expensive medium that is necessary to attract audiences in many target countries. The present mixture of broadcasting bureaucracies, created over the decades by this and that legislation, must be replaced by a consolidated structure that can increase audience reach without reaching for taxpayers’ wallets."